Google Maps Statistics By Usage, Category, Revenue, Web Traffic And Countries

Introduction

Google Maps Statistics: Google Maps is one of the most popular and regularly used apps that people use to find directions, explore places, and plan journeys. It offers detailed maps, satellite views, and real-time updates on traffic and public transport. Launched in 2005, it has become a daily necessity for millions worldwide.

Businesses use it to attract customers, while individuals rely on it for convenience and navigation. Google Maps covers over 220 countries and territories, making it a global guide for travel and discovery. Its features, such as street view, route planning, and location sharing, make it highly versatile.

This article will explore key statistics and facts about Google Maps, highlighting how it influences our lives and connects us to the world.

 Editor’s Choice

• As of 2024, over 1 billion people use Google Maps each month.
• Google Maps Statistics show Google Maps holds 67% of the map app market share.
• More than 200 million businesses are listed on Google Maps.
• More than 5 million apps and websites integrate Google Maps into their platforms.
• In contrast, Google Maps is available in over 220 countries and territories.
• The platform supports over 40 languages, enhancing accessibility for users worldwide.
• Google Maps Statistics show that Google Maps uses about 2.19 MB of data per hour on average.
• By the end of 2024, more than 120 million local guides contribute information to Google Maps.
• Users contribute more than 20 million pieces of information on a regular basis, including reviews, photos, and updates.
• In 2023, Google Maps generated approximately USD 11 billion in revenue, primarily from advertising.

General Google Maps Statistics

• Google Maps gets updates every second to stay accurate.
• Its ETA predictions are right for over 97% of trips.
• Over 5 million websites and apps use the Google Maps Platform weekly.
• In the United States, around 73% of websites rely on Google Maps and its API for mapping.
• Google Maps Statistics by 2024 state that the app had over 10 billion downloads worldwide.
• It remained the top navigation app in the U.S., with 70% of users choosing it.
• In January 2025, it had great ratings: 4.2/5 from 17 million reviews on Google Play and 4.7/5 from 65,000 reviews on the Apple App Store.
• By 2023, it helped users travel 20 billion kilometers daily with its directions.

Features of Google Maps

• Google Maps offers a huge range of features to enhance navigation and exploration.
• Users can access real-time traffic updates followed by turn-by-turn directions and public transit information to plan efficient routes.
• The app’s Street View provides panoramic views of locations, aiding in familiarisation with new areas.
• Offline map navigation also allows navigation without an internet connection, ensuring accessibility in remote regions.
• Additionally, Google Maps integrates user reviews and photos, offering insights into businesses and attractions.
• Recent AI-powered updates, such as Immersive View, provide detailed 3D renderings of destinations.

Google Maps Usage Statistics By Industry

(Source: onthemap.com)

• Based on Google Maps Statistics 2024, this app was mostly used by science & education, which secured a share of 2.81%.
• Furthermore, Google Maps usage shared by other countries is followed by travel and tourism (2.42%), food and drink (2.37%), and computer electronics and technology (2.21%).
• Other countries togetherly made up around 90.19% of Google Maps share.

Top Websites of Google Maps Statistics By Category, November 2024

(Source: similarweb.com)

Popular Mapping Apps Used in the United States

• In 2024, Google Maps was the top navigation app in the United States, used by 70% of smartphone users.
• Waze came in second, with 27% of users relying on it for navigation.
• Apple Maps held the third spot, preferred by 25% of smartphone users for their mapping needs.

Popular Navigation Apps

(Reference: statista.com)

• In 2023, Google Maps had 21.01 million downloads in the U.S., while Waze came second with 9.89 million downloads.
• Furthermore, in the U.S. other leading mapping apps by number of downloads are GPS, Maps, Voice Navigation (1,390,398), Citymapper (887,506), GPS Maps, Navigation & Traffic (796,100), Live Satellite View GPS Map (700,233), GPS Offline Maps & Navigation (683,895), Trucker Path (676,344), Avenza Maps (561,477), and Gaia GPS (496,247).

Overall Navigation App Revenue Statistics

(Reference: businessofapps.com)

• As of 2023, the global navigation app sector generated around USD 18.3 billion in annual revenue, which increased to USD 21 billion in 2024.
• It is estimated that by the end of 2025, the revenue will reach up to USD 24.1 billion.
• Moreover, in 2026, revenue will account for USD 27.7 billion, 2027 (USD 31.8 billion), and 2028 (USD 36.6 billion).

Google Maps Revenue Statistics

• In 2019, Google Maps earned USD 3 billion, showing strong growth.
• By 2020, its revenue increased to USD 4.86 billion.
• Google Maps Statistics show that its yearly revenue is expected to remain steady at USD 11.1 billion from 2023 to 2025.

 Google Maps Banned in Countries, 2024

• North Korea blocks Google Maps and many other foreign digital services due to its strict policies and control over information.
• Vietnam also limits Google Maps, restricting its API to protect local businesses and maintain national sovereignty.
• In China, Google Maps is banned because of strict data sovereignty laws and the country’s preference for local alternatives.
• Iran restricts access to Google Maps as part of its strict internet regulations and data localization policies.
• Syria, dealing with ongoing conflicts, blocks Google Maps over concerns related to national security and safety.

Google Maps Accuracy Statistics

• Using machine learning, the Google Map app predicts traffic to estimate arrival times effectively.
• According to Google Maps Statistics, about 25% of smartphone users use the app because it provides clear directions.
• As of 2024, around 17% find it the best option for non-drivers. Nearly 20% prefer the app because it’s easy to use.
• Google Maps also provides accurate travel time estimates by staying updated regularly.
• Research on 56 trips (18 miles and 32 minutes each) shows that driving time is 23% accurate and trip length is 38% accurate.

Google Map Website Traffic Statistics

(Reference: similarweb.com)

• As of December 2024, the total number of website visits to maps.google.com had reached 158 million, down by 7.87% from last month and securing a 69.79% bounce rate.
• Google Maps Statistics further reports that the website’s global rank at the same time is #454, followed by Brazil rank (#213) and category rank (#1).

By Country

(Source: similarweb.com)

• Google Maps Statistics in 2024 show that Japan had 28.65% of the website’s total traffic, reduced by 5.43% from 2023.
• As of December 2024, other country’s traffic contributions are: United States: 11.36% (-8.02%), Brazil: 7.69% (-18.18%), India: 3.99% (-14.19%) and Turkey: 2.12% (+0.57%)
• Other countries jointly made up around 46.18% of visitors shared on maps.google.com.

By Demographics

(Reference: similarweb.com)

• As of December 2024, the percentages of male and female maps.google.com users were 54.72% and 45.28%, respectively.
• Similarly, Google Maps Statistics by age group represents the highest number of website users between 25 and 34 years old, with a share of 26.56%.
• Around 19.49% of the website users are aged 35 to 44 years.
• In contrast, 17.16% and 17.06% belong to individuals aged 45 to 54 and 18 to 24, respectively.
• Besides, 11.72% of website users are between 55 and 64 years old.
• 65+ users contributed a share of 8.01% on maps.google.com

By Traffic Source

(Reference: similarweb.com)

• Organic search generated the highest traffic to maps.google.com, accounting for 50.74% of the website share.
• Almost 25.65% of the share comprises direct searches, while 11.48% is from referrals.
• Google Maps Statistics also show that others are followed by paid search (11.06%), social (0.58%), mail (0.09%), and display (0.4%).

By Social Media Statistics

(Reference: similarweb.com)

• Google Maps Statistics elaborates that YouTube had the highest social media referral rate, with a 47% share, followed by WhatsApp’s 12.97% share.
• Facebook, Reddit, and Telegram each contributed a website share of 11.77%, 7.21%, and 5.28%, respectively, on maps.google.com.
• Similarly, in December 2024, other social media segments collectively accounted for 15.78% of the Google Map website.

 Recent Updates of Google Maps

• Google Maps integrated Gemini, an advanced AI model, to provide personalized suggestions and detailed summaries of user reviews.
• The Immersive View feature was expanded to cover 150 cities, offering users detailed 3D visualizations of various locations.
• Updates included improved visual indicators for navigation, such as lane markings and traffic signals.
• Google Maps incorporates real-time weather and air quality data, enabling users to make informed decisions based on current environmental conditions.
• In collaboration with services like SpotHero, users can now book parking spaces directly through Google Maps.

Conclusion

Google Maps has become an essential application for navigating the world in just a single click, helping millions of people find their way every day. It makes travel easier by offering accurate directions, real-time traffic updates, and nearby services like restaurants and shops.

Its user-friendly design and detailed features save time and reduce stress. Whether you’re exploring a new city or simply getting to work, Google Maps simplifies the journey. Connecting people with places has truly transformed how we move and discover the world around us.