Introduction
Contents
- Introduction
- Editor’s Choice
- General Customer Service Statistics
- Customer Service Interaction Time Statistics
- Customer Service Statistics By Positive Customer Experiences
- By Bad Customer Services
- By Preferred Channels
- By Customer’s Preference
- By Self-Service
- By Quality Control
- Customer Service Representative Statistics
- Customer Service Leadership Statistics
- Customer Service Satisfaction and Importance Statistics by Industries
- Customers Share The Willingness To Pay More For Companies That Provide Better Customer Service
- Customer Service Statistics By Social Media
- By AI Technology Adoption
- Call Center Customer Service Statistics
- Ways To Deliver Effective Customer Service Statistics
- New Priorities of Customer Services
- Future Investments in Customer Service Statistics
- Conclusion
Customer Service Statistics: Customer service plays a big role in making a business successful. All elaborated Statistics below show that happy customers are more likely to return and recommend a company to others. On the other hand, poor service can cause customers to leave, which can hurt a company’s reputation and sales.
All current trends of 2024 reveal that most people are willing to pay more for excellent service, while bad experiences often lead to negative reviews or lost trust. Fast responses, friendly support, and solving problems quickly are key factors that make customers happy. By focusing on quality support, businesses can grow stronger relationships with their customers and stand out from the competition.
Editor’s Choice
- Customer Service Statistics show that people prefer brands that personalize experiences, enable 80% to buy more, and 74% want tailored communication.
- Meanwhile, 88% of people want smooth communication between platforms like social media, chat, and email.
- Most customers expect a reply within 30 minutes, with 72% wanting a fast response.
- Additionally, 60% say quick problem-solving is very important to their experience.
- As of 2024, good service recovery can make customers more loyal, even after mistakes. 57% switch for better service.
- Businesses improve customer happiness by sending early warnings to prevent problems before they happen.
- Similarly, around 64% of customers want quick replies to questions, showing the importance of faster support channels.
- Customer Service Statistics further show that around 67% of customers prefer using self-service tools instead of talking to representatives, highlighting FAQ and AI importance.
- A recent survey shows that 81% of call center agents prefer working remotely.
- To date, bad customer service leads to businesses losing around USD 4.7 trillion in global consumer spending yearly.
- Companies using AI in customer service get better efficiency, faster replies, and more personalized experiences.
General Customer Service Statistics
- In 2024, great customer service makes 93% of customers more likely to buy from a company again.
- Recently, 86% of people say great customer service turns first-time buyers into loyal supporters of a brand.
- Customers are 89% more likely to buy again after a good customer service experience.
- Better service increasing customer retention by just 5% can boost profits by 25% to 95%.
- Customer Service Statistics also show that around 68% of people would pay more for brands with a reputation for great customer service.
- 83% of customers feel more loyal to brands that listen to and solve their problems.
- Meanwhile, 80% of companies use customer satisfaction scores to improve experiences and 72% use analytics to improve their experience.
- Almost 60% of customers say good service makes them stay loyal to a brand.
- By 2025, 80% of customer service companies will replace apps with messaging for better experiences.
(Reference: truelist.co)
- Nine out of ten people (90%) choose businesses based on customer service quality.
- Furthermore, 50% of customers revealed customer services as very important, followed by 40% (somewhat important) and 10% (not important).
Customer Service Interaction Time Statistics
(Reference: desk365.io)
- Customer Service Statistics in 2024 show that 50% of customers preferred the timing of their interactions to be weekdays or office hours.
- Besides, 20% preferred weekdays, which are after office hours.
- On the other side, 15% of customers were interested in weekends, and another 15% chose 24/7 support.
Customer Service Statistics By Positive Customer Experiences
- As of 2024, happy customers and great service make 88% buy again.
- Positive customer service makes 75% of people forgive company mistakes.
- Meanwhile, good customer service makes 72% share it with six people, and 60% buy again.
- Half of customers, including 60% of millennials, are fine paying more for great service.
(Source: forms.app)
- 52% of Americans are willing to pay extra for better customer service experiences.
- 48% of customers expect extra care to stay loyal to a brand.
By Bad Customer Services
- As of 2024, after a few bad experiences, 80% of customers prefer choosing a competitor instead.
- Besides, 78% of customers cancel their purchase because of a bad customer experience.
- In contrast, 65% of customers switched brands due to a bad experience with the company.
- Only 1 in 5 will forgive poor service; 80% forgive great service.
- It takes 12 positive customer experiences to offset just one negative experience.
- Bad customer service costs U.S. companies about $75 billion every year in lost revenue.
(Source: tidio.com)
For instance, 33% of customers dislike waiting on hold, and another 33% hate repeating themselves to different agents.
By Preferred Channels
- Customer Service Statistics also show that only 53% of organizations use customer service apps, making it the least adopted technology.
- In 2024, 16.7% of businesses now use chatbots or video calls for customer service.
(Reference: desk365.io)
- Besides, customers like using email (35%) for general help, but they use live chat channels (25%), phone support (20%), social media (10%) and self-service/knowledge base (10%).
- Meanwhile, 7% of contact centers let customers switch channels smoothly, keeping data and history intact.
By Customer’s Preference
- Almost 90% of customers trust companies rated “very good” to meet their needs effectively, while only 16% trust poor service.
- Most consumers around the world say resolving issues is their top priority in customer service.
- 90% of customers say quick responses are important, with 60% defining “quick” as under 10 minutes.
- 70% of customers say technology makes switching to competitors easy.
- Customer Service Statistics show that around 71% of people aged 16 to 24 think quick responses improve service.
- Customers are four times more likely to switch if the issue is service-related.
- Over 70% of people think companies should share info with them.
By Self-Service
(Source: kaizo.com)
- 91% of people in 2024 claimed they’ll use a knowledge base if it’s helpful, showing its value for customers.
- During the same period, most people (88%) think every brand should offer a simple self-service portal.
- Based on Customer Service Statistics, 85% of companies offer at least one self-service option to help their customers.
By Quality Control
- As of 2024, around 92% of agents said their organization already has a quality program.
- Most call center agents (76%) believe companies link QA data to satisfaction.
- 61% of contact centers track customer, business, and compliance errors in QA programs.
- 35% of support agents said keeping quality high matters when teams grow.
- Nearly half of contact centers prioritize employee happiness after customer satisfaction.
Customer Service Representative Statistics
- A Cornell study found that 87% of call center workers feel stressed because of their jobs.
- Moreover, 61% of top executives now feel more hopeful about AI boosting team productivity than last year.
- As mentioned in Customer Service Statistics, replacing one agent can cost over USD 10,000, making attrition expensive.
- Half of the inquiries are automatically assigned to agents based on skills.
- As of 2024, customer support teams check customer experience using CSAT scores (44%), feedback forms (38%), online reviews and ratings (30%), and follow-up calls or emails (30%).
Customer Service Leadership Statistics
- Most business leaders (68%) believe helping employees succeed directly boosts business growth.
- When leaders show empathy, 76% of workers feel engaged and connected at their workplace.
- CX leaders believe their customer support teams need to improve in these key areas: reducing repetitive tasks (71%), enhancing customer experience (64%), increasing efficiency (55%), resolving issues faster (47%), and improving agent morale (44%).
- As of 2024, almost 61% of workers believe they’d innovate better if their leaders had strong emotional intelligence.
- Only 12% of customer journeys use self-service, so leaders can focus on improving it further.
Customer Service Satisfaction and Importance Statistics by Industries
Industry | The gap between the level of satisfaction and importance |
Airlines |
33% |
Healthcare |
25% |
Pharma |
22% |
Retail |
21% |
Banking |
20% |
Investment |
19% |
Mobile/Internet |
19% |
Insurance |
18% |
Software |
14% |
Technology |
13% |
Restaurants |
12% |
Hotels |
10% |
Sports |
10% |
Media |
8% |
(Reference: tidio.com)
- Customer Service Statistics further elaborates that in 2024, about 16% of customers are willing to pay more for coffee services that provide a great customer service experience, followed by hotel stay (14%) and annual physical (14%).
- Additionally, other products and services of companies by payment share are sports tickets (13%), dinner (12%), airline tickets (10%), cable subscriptions (9%), cell phone plans (8%), car insurance (7%) and winter coat (7%).
Customer Service Statistics By Social Media
- In 2024, 67% of people used social media like Twitter, Facebook, and Instagram for help.
- Moreover, 80% use social media to connect with brands for help.
- Approximately 88% avoid brands ignoring complaints; 70% want replies in 24 hours, and 42% within an hour.
- Quick replies on social media make 65% of people think better about a brand.
By AI Technology Adoption
- In 2024, AI tools will be used in 88% of call centers to make customer service better.
- Nearly half of support teams believe that AI is changing customer service jobs.
- Among C-level support leaders, 69% think these roles are shifting, but only 34% of support agents agree.
- Meanwhile, 43% of agents feel that their roles remain the same.
- 75% of support teams say AI is changing traditional customer service measurements and methods.
- AI is expected to impact KPIs like CSAT (38%), resolution time (31%), AHT (30%), and response time (29%).
- Similarly, most executives (88%) believe call recording is the most commonly used contact center technology.
(Source: kaizo.com)
- Customer Service Statistics in 2024 also show that AI can help cut customer service costs by up to 30%.
- In addition, 68% of support teams say AI is shaping what customers expect, and 56% feel much more positive about AI than they did last year, according to an Intercom study.
- Around 11 to 30% of support tasks are currently handled by AI technology.
- AI sorts customer messages, saving contact center agents 1.2 hours daily.
Call Center Customer Service Statistics
- The global call center market is expected to be worth USD 29.44 billion in 2024 and grow to USD 47.57 billion by the end of 2030.
- As of 2023, about 2.86 million people worked in call centers, slightly fewer than in 2022.
- A call at a contact center usually costs between USD 2.70 and USD 5.60 on average.
- However, 61% of call center leaders saw more agent-handled calls, reflecting higher customer interactions and growth.
- Most call centers do post-call surveys, but only 38.8% ask after every customer interaction.
Ways To Deliver Effective Customer Service Statistics
Ways | U.S. Share | Global Share |
Getting the issue resolved in a single interaction | 36% |
33% |
A knowledgeable customer service representative |
39% | 31% |
Not having to repeat if transferred to a new agent | 14% |
21% |
Being able to find the information without having to contact a support representative |
9% | 12% |
Others | 1% |
2% |
New Priorities of Customer Services
(Source: kaizo.com)
- In recent years, 87% of customers worldwide want companies to exceed expectations with proactive, innovative customer service.
- 83% of consumers say brand responsiveness motivates them to take positive actions.
- Around 73% of them also want companies to alert them quickly about account fraud.
- Meanwhile, 81% of support leaders say CX will drive competition; 62% of customers value experience as much as products/services.
Future Investments in Customer Service Statistics
- In 2024, customer service teams plan to focus on three main areas: 44% will invest in chatbots, 42% will work on understanding customer behavior better, and 29% will improve their knowledge base.
- In two years, most CX leaders will invest more in self-service tools like chatbots and FAQs.
- By the end of 2024, almost 70% of executives plan AI investments, and 40% of companies focus on call center chatbots.
- Customer Service Statistics state that by 2026, around 42% of CX leaders expect AI to impact voice interactions.
- Meanwhile, 83% of CX leaders prioritize data protection and cybersecurity in customer service.
Conclusion
To sum up, great customer service is key to making customers happy and loyal. Always listen to their needs, respond quickly, and solve problems with a friendly attitude, along with showing respect and understanding to build trust. Happy customers will keep coming back and even recommend your business to others.
Remember, a little extra effort for customers goes a long way beneficial for the business itself. Keep improving and learning to make their experience better every time. Great service is the heart of every successful business.