Apple, Macs

MacBook Air (2013) announced at WWDC 2013


Earlier this morning, there are two different events that have captured the attention of millions of people around the globe – at least from the tech perspective. First, there is E3 in Los Angeles that can be said to be the mecca of all video game news and releases on an annual basis, and for fans of the bitten fruit, you would have overcome your gaming cravings to tune in to what Tim Cook has to say at WWDC 2013 in San Francisco. Well, it seems that your patience to see what new hardware has Apple cooked up this time around has paid off, with Cupertino announcing that there is a new MacBook Air model in the market to keep up with the times.

 Needless to say, the MacBook Air has been long overdue for a revision, and Phil Schiller, Apple’s head of marketing, took up the responsibility to unveil a couple of newer models. These will not be immediately available, although you will be able to place an order for them this coming Monday, with prices starting at the usual $999 point. Needless to say, you won’t find too many folks picking up the soon-to-be-obsolete MacBook Air between today and next Monday, as this is the chance to exercise patience and experience the proverb, “good things come to those who wait.”

Just what kind of hardware improvements will the new generation MacBook Air models bring? We are looking at an all day battery life, fourth generation Intel Core processors with faster graphics, 802.11ac Wi-Fi and flash storage which has been touted to be up to 45% faster compared to its previous generation. The 13″ MacBook Air will start from a new lower price of $1,099, which would certainly make it more accessible to the masses as Apple does their bit to fend off the growing Ultrabook market that runs on Windows 8.

We are looking at 9 and 12 hours of battery life for the 11″ and 13″ MacBook Air models, respectively, with support for next generation 802.11ac Wi-Fi thrown in alongside the new Intel HD Graphics 5000 chipset which allows the MacBook Air to enjoy up to 40% faster performance for gaming and graphics intensive apps. Other hardware specifications include dual microphones, a FaceTime HD camera, a high-speed Thunderbolt port and a couple of USB 3.0 ports, with dual display support and video mirroring thrown in for good measure.

Press Release

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