Apple unveils stunning new iMac


Apple has done it again, and after so many generations of the iMac, here we are with the slimmest version to date. The all-new iMac sports one of the most stunning industrial designs ever, where it will be accompanied by a brilliant display alongside reduced reflection, not to mention faster processors that make up part of Intel’s third generation quad-core Ivy Bridge processors, powerful NVIDIA graphics as well as an innovative new storage option known as Fusion Drive. The new iMac sports high-performance technology into an aluminum and glass enclosure, sporting up to 40% less volume compared to its predecessor, an edge which measures all of just 5mm thin.

Not only that, the completely reengineered display is said to have reduced reflection by up to 75% without sacrificing on the kind of brilliant color and contrast that one has come to know and love. The new design sees the cover glass come in a fully laminated manner, where its anti-reflective coating is applied via a high-precision plasma deposition process. All iMacs that ship have been individually color calibrated thanks to an advanced spectroradiometer.

Underneath the hood, there lies a 3rd generation quad-core Intel Core i5 processor, and if you feel the need for more speed, you can opt to upgrade it to Core i7. It carries a minimum of 8GB RAM and a 1TB hard drive, although if your budget permits, you are able to pick up your iMac with up to 32GB RAM as well as a spanking new 3TB hard drive. Alternatively, you can opt for up to 768GB of flash storage if ultimate performance is one of your needs. Other connectivity options include a couple of Thunderbolt and a quartet of USB 3.0 ports.

As for Fusion Drive, this innovative new storage option offers customers the performance of flash storage without compromising on the capacity that one gets with a hard drive. This means 128GB of flash memory has been merged with a standard 1TB or 3TB hard drive, resulting in a single storage volume. I would say this is Apple’s fancy name for a hybrid drive, nothing new or groundbreaking in the market as hard drive manufacturers have come up with that in the past years.

The 21.5” and 27” iMac will retail from $1,299 and $1,799 onward.

Press Release

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