Smartphones…in Colors?



Smartphone users are used to white and black options. Yet to really express our personalities we have single-handedly have created a new industry:  smart phone cases.  Whether water-proof, heat resistant, plastic, rubberized, fashion forward or practical – the case we choose helps give character to us and our smartphone.

Samsung wants you to express your personality on your own. The popular Samsung Galaxy S III is taking pushing the smart phone design world with…color! Launched in June in both Marble White and Pebble Blue, the next iteration will launch in a flashy Garnet Red version. AT&T will be the first to offer the “red hot” unit.  Samsung has hinted that other colors may follow too. The S3 is chock full of user friendly features including sharing functions, a slimmer and lighter form than competitors and speedy processing power. Adding colors gives customers another reason to consider the Galaxy.

Keep an eye on Samsung and see what you, the consumers, say about colored smartphones.

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