Lower Risk Cigarettes – Would you Smoke again?


I guess I will remember for the rest of my life the day Susan and I snuck into the cellar and tried our first cigarettes, some stolen Lucky Strike non filters from her grandfather. I remember how cool I felt taking my first puff and how green I turned even before I managed to exhale. Susan became a smoker. I never tried it again, of course now I wouldn’t bother, why try to like something that could kill you… but what if it wouldn’t?

Phillip Morris, the biggest and definitely the most well known tobacco company, is poised to sell a brand new type of cigarette, that they suggest will pose a much lower health risk than traditional cigarettes, all by the year 2017. If smoking posed less of a threat, would you still try to quit?

Phillip Morris is currently developing three brand new products that would be sold under one of their already existing brand names such as Marlboro, and it seems like the best of their 3 new concepts may be a seemingly simple one, heat the tobacco rather than burn it, or generate some kind of aerosol that could still be inhaled.

These cigarettes are meant to provide the same feeling including the nicotine jolt that users currently get from their traditional pack of smokes, but without the direct path to lung cancer, heart disease and emphysema that currently comes from lighting up.

The heated-tobacco device should pass clinical testing soon and then production of these lower-risk cigarettes would probably start in around 3 to 4 years. This isn’t big tobaccos first foray into safer cigs… but 2 previous versions of so-called healthier smokes crashed and burned, if these new cigarettes really were safer, would you be tempted?


4 reviews or comments

Greg Says: June 27, 2012 at 5:41 pm

i used to smoke and quit, don’t think I will ever start again, no matter how much better it is.

digi_owl Says: June 27, 2012 at 10:24 pm

The risk with smoking applies to more than simply the smoker. Anyone breathing in smoke (like say when visiting a smoke filled room) is at risk. And this especially applies to people working at bars or similar venues where there will be a lot of smokers.

Anyways, the product description sounds very similar to the e-sig products that have been doing the rounds online over the last few years.

Julie Says: June 28, 2012 at 5:29 am

You’re right digi_owl… but at least one of the cigs they’re developing is lit with a regular cigarette lighter…. safer cigarettes? not sure I’m buying that either……

bigTop Says: June 28, 2012 at 5:22 pm

Sounds like a cigarette sized vaporizer. Been using one of these for years with other “stuff” that can be smoked.

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