Even as a seasoned smoker, I must admit I’m interested in this little gizmo. Being of the ‘aware’ and ‘caring’ sort, I know how harmful tar is and how non-smokers feel when surrounded by the smelly thing. More than that, we all know the specific smell of a smoker’s car or house, and it isn’t nice. No. Not even for smokers.
This is where this comes in: the eCigarette. Why the E? Well, it’s electronic. In fact, it’s a small nicotine inhaler, cleverly disguised as a working cigarette. It delivers the needed amounts of nicotine, but without the real poison, the tarry smoke. Its realism is also an excellent thing. It’s actually the only thing that made me consider this.
Nicotine and the activity of smoking are in a close race for the addictive and relieving effects: many people smoke a cigarette when they need to calm down, or are bored, or depressed. Compare this with chewing some nicotine gum or sticking a plaster onto your skin.
Even people who are trying to give up smoking and are treating their addiction with gum or plasters feel the need to smoke, because they’ve become addicted to this activity and its effects.
In order to improve the realism, the eCigarette delivers the nicotine mixed with thick steam, so one has something ‘tangible’ to inhale and to exhale. It even has a LED on its tip, for that little glint.
The cigarette has already achieved a high level of success in China and the other markets it has entered. In Hong Kong it costs about $210, a sum I’d be oh so happy to fork out if it could really replace my smokes.