How long for a design concept to go into production?

by Paz

MP3 OLED player

I saw this MP3 player with a built in OLED screen, and immediately thought; “Yup, want one of those!” The problem is it’s only a design concept at the present time. So now I’m asking myself, how long does it take for a brilliant design concept like this to hit the stores as a finished product?

Designed by Lisa Kohanshi, the MP3 player seen on the bottom right pulls apart opening an OLED foil. Pull it apart far enough and a bracket will lock into place, pulling the screen tight so you can use the player to watch a movie.

For those of you who don’t know, an OLED (organic light emitting display) is made up by sandwiching thin organic films between two conducting membranes. When a current is passed, a bright light is emitted, which can be seen from almost any direction. The first OLED screen was demonstrated in 1997, and the technology was later developed by Sanyo and Kodak. Although the BenQ-Siemens S88 mobile uses an OLED screen, for example, it’s still a maturing technology and it’s thought that the first OLED TVs won’t appear until 2008.

So what of the MP3/ OLED player? I think it’s such a brilliant concept, I wonder how long it will take to hit the shops; if ever!

Found via Yanko Design.

2 reviews or comments

Paul Says: May 28, 2009 at 3:55 am

I first saw electronic ink “paper” in 1997 in a research lab and wanted it immediately. I had to wait until 2006 for the Sony Reader to come out and I could buy one.

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