Barnes & Noble NOOK Simple Touch with GlowLight starts to ship


E-book readers certainly have their fair share of fans, although there is still quite a large segment of the population who have yet to endear themselves to these modern day marvels that will carry hundreds of books in the digital format without weighing a gram heavier than an empty e-book reader. Well, Barnes & Noble has certainly come some way with their NOOK brand, and their latest release would be the NOOK Simple Touch with GlowLight.

The name itself gives the game away – the Barnes & Noble NOOK Simple Touch with GlowLight which has started to ship ahead of its original schedule is touted to be the first E Ink Reader in the world with patent-pending lighting technology that will do away with problems in the bedroom late at night, especially when someone wants to settle down and read a good book, while the other prefers to sleep – with all the lights turned off.

According to William Lynch, Chief Executive Officer of Barnes & Noble, “Our new, patent-pending GlowLight technology coupled with the most advanced E Ink display available make this product the most versatile, high-utility Reader ever and the only device of its kind. It’s like having two Readers in one, with our breakthrough GlowLight technology making the device as exceptional for reading in the darkest bedroom as on the brightest beach, and all at the amazing value of just $139. We thank our millions of NOOK customers and are pleased to deliver NOOK Simple Touch with GlowLight earlier than committed to those who pre-ordered our newest NOOK. For those who would like to give NOOK Simple Touch with GlowLight as a gift for Mother’s Day, we strongly recommend pre-ordering the device now in stores or online as we will have very limited quantities based on the larger-than-expected order volume we’ve received so far.”

It is said that the GlowLight will be easy on your eyes, offering just the right amount of light for reading without disturbing anyone else around. This is also the first and only Reader designed to let E Ink customers which can be read in the dark as well as look equally amazing at the beach. The only thing is, you cannot bend the sides of the pages into a dog ear. Old habits, after all, do die hard.

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