Canon updates PowerShot range of digital cameras


No matter how many high end cameras are released to the market, the bread and butter for most imaging companies, I would boldly presume, would be compact point-and-shoot digital cameras. After all, not everyone is able to splash out hundreds of dollars near the $1,000 mark and beyond, for a DSLR, unless you are really serious about developing your photography skill. Canon’s family of PowerShot compact digital cameras have just been updated, where the Elph 530 HS and Elph 320 HS both come with integrated Wi-Fi connectivity so that you are able to hook up to your home network, hotspot, or via an app on your iOS or Android device.

Having said that, this capability would enable you to wirelessly transmit photos and videos from the cameras directly to Facebook, YouTube, Twitter, and the Canon Image Gateway online service without requiring a pesky cable – that is one less thing to bring around for sure on your travels. The iOS app should be released sometime in April, while the Android version is set to follow a month after that.

The Elph 530 HS will be a 10-megapixel camera with a CMOS sensor, a 12x optical zoom lens, and a 3.2″ LCD touch screen display, coming in black and white finishes. Out later this April for $349.99 a pop, it is accompanied by its sibling, the Elph 320 HS. This will be a 16-megapixel CMOS shooter that has a 5x (24-120mm) zoom lens and a 3.2″ touch screen LCD display, coming in black, silver, red, and blue shades. You can pick this puppy up in March for $279.99.

As for the other new cameras released, those will not have wireless connectivity, but apart from that, they are no slouches in the performance department either. For example, the PowerShot SX260 HS is a 20x (25-500mm) superzoom with a 12-megapixel CMOS image sensor, 1080p video recording, and a built-in GPS, letting you shoot a burst of 10 shots at 10.3 frames per second – perfect to immortalize those fast moving action moments. Out later next month at $349.99, it will be available in black, green, and red shades.

For those who want something rugged, the PowerShot D20 is a 12-megapixel CMOS camera that is waterproof up to 33 feet, is shock-proof to five feet, and freeze-proof to 14°F. Arriving in May for $349.99, adventurers out there should take note!

Which camera out there piques your interest?


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