HappiTaps merge toy and app genres together


Everything is getting converged these days as we push ourselves to do far more than what we were originally meant to do. I still remember back in the day where we actually had to make sure everything was in place before leaving the house, as no one carried cell phones back then. If a friend and I were to agree to meet at 6pm at a particular place, we made sure we arrived there early, as a public phone is useful only if your friend has yet to leave his or her home. Fast forward to today, and you have folks changing their plans at the very last minute simply because of the convenience of smartphones.

Well, having said that, smartphones, too, exhibit plenty of signature convergence attributes such as the inclusion of a digital camera, voice recorder, MP3 playback capability, a video phone, the whole works! It then makes perfect sense to create lovable technology, where baby brand Infantino decided to work hand in hand with publisher Tipitab in order to create a first-of-its-kind toy/app hybrid that they call HappiTaps. HappiTaps will be a spin on the classic teddy bear which everyone knows and loves, where the HappiTabs functions as a huggable cover for your iPhone or iPod touch.

Other than having something nice and soft to keep you (or your child, in this case) happy whenever there is bad weather or dad lost his cool yet again, there is also the free HappiTaps app that can be downloaded from the Apple App Store. This is where the magic happens, as the lovable companion comes to life for the little ones. HappiTaps will merge app and toy genres to create a huggable animated friend who is capable of singing, playing and educating children. It not only relies on audio and video to engage young learners, it will also employ motion sensors and gyroscopes so that a a truly engaging experience is creation. More than 150 different expressions and various songs, games and stories are available, and if you are interested, the HappiTaps case will retail for $19.99 – making it the “pawfect” gift for your little ones this Christmas.

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