Back to the Future II shoes real, and making a killing!
by Mark R
I’m surprised that we haven’t covered this already, or if we even need to cover this. Nike has finally released the NIKE MAG, which are the shoes that Michael J. Fox wore in Back to the Future II.
Nike plans to release only 1,500 of these iconic pairs of shows, and they will go up for auction on eBay. So far, the ones they got now are going for $4,000 a pop.
I don’t believe that Nike intends to put the MAG on the market. However, they have a commercial for it already that you can see after the jump. The commercial has Christopher Lloyd reprising his role as Doc Brown from the Back to the Future trilogy. As the ad states, there are not power laces, but just wait until 2015. At least they have the LED lights.
The good news is that the net profits will go to the Michael J. Fox foundation to fight against Parkinson’s disease. The co-founder of Google Sergey Brin and wife Anne Wojcicki, co-founder of personal genetics company 23andMe, are planning on matching $50 million in funds that are raised by the Foundation anytime between now until the end of 2012.
Michael J. Fox was even on David Letterman to talk about the shoe. Yeah, there is no stopping the publicity on this shoe as it was in the top ten Yahoo search today. Yes, I wish I had a pair, but I can’t afford them at their current price.