Western Digital offers new My Passport Essential portable hard drive and two other models

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Western Digital is a name that is synonymous when it comes to storage space, and this time around the company intends to excite the market with three more models – we’re looking at the My Passport Essential portable hard drive, the My Passport Essential SE portable hard drive and My Book Essential external hard drive. All three of these will come in a range of capacities to suit your needs and budget, but what makes it all the more special would be all of them boasting lightning-fast USB 3.0 connectivity to keep up with the times. Not only that, Western Digital intends to make its mark on the market with the highest industry capacity where the My Book Essential drive is concerned, sporting up to 3TB of storage space. Of course, if you don’t think you need that much space, you can always settle for 1TB and 2TB capacity.

Each purchase will come equipped with WD SmartWare visual backup software that is capable of delivering automatic, continuous backup, where you are able to enjoy the additional space required to store or back up all of your digital memories including high-resolution photos and videos, music and other critical files, without missing a beat. With USB 3.0 connectivity, you are able to transfer large files in an instant, making USB 2.0 feel as though it was USB 2.0 beating the crap out of USB 1.1 all those years ago. Boasting a data transfer speed of up to 5Gb/s, this translates to a two-hour HD video being transferred within a mere 3 minutes – that’s shaving off 10 minutes in comparison to a USB 2.0 port transfer.

The My Passport Essential is WD’s smallest portable drive, where it will come in a 500 GB capacity as well as five fun colors to choose from including Midnight Black, Cool Silver, Real Red, Pacific Blue and Arctic White. As for the My Passport Essential SE, it will be available in 750GB and 1TB, arriving in stylish black, silver, metallic blue and metallic red colors. Last but not least, the My Book Essential won’t take up too much space on your desk with its relatively tiny footprint, and can hold up to 3TB of data. Expect the My Passport Essential portable drive to retail for $99.99, while the My Passport Essential SE drives will start from $129.99 upwards all the way to $169.99. As for the My Book Essential, it will fall between the range of $129.99 and $249.99.

Press Release

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