Toshiba is quick to the draw this time round by shipping its new line of premium REGZA HDTV series that originally debuted at CES 2009 earlier this year, making good on their January promise concerning a summer shipping date. Among these new TVs that are set to grace living rooms of discerning movie buffs worldwide are the highly acclaimed ZV650 LCD TV as well as the state-of-the-art SV670 LED TV. These two series will bring together the most advanced picture technology with stunning designs that results in a highly immersive viewing experience which aims to bring home entertainment to a whole new level.

What sets apart these
REGZA models from the rest would be a plethora of cutting-edge picture technology including the new FocaLight LED Backlight with Local Dimming for superlative picture contrast, ClearScan 240 motion enhancement with Backlight Scanning for amazing picture clarity with fast-motion video, and the enhanced REGZA Engine with PixelPure 5G 14-bit video processing, Resolution+ super resolution technology, and AutoView histogram controlled automatic picture adjustment. Basically, you get smoother images no matter how fast the video is at extremely high resolutions for the clearest detail possible. Not only does image quality matter to Toshiba, but they company is adamant on throwing in the latest connectivity solutions including a USB port 2.0, an SD memory card Slot, a quartet of HDMI inputs with InstaPort and REGZA-LINK, IR Pass-Through Port, and high-resolution PC input.

Toshiba also wants you to enjoy the best possible audio from a TV set without having to invest in a dedicated home theater system for those who aren’t too particular about having the best audio around, thanks to Dolby Volume sound leveling and Audyssey EQ. The former works great by using human psycho-acoustic algorithms to ensure a consistent volume level, so you won’t jump out of your skin when commercials cut in the middle of your show with what is normally a tad higher than the show’s volume.

The REGZA XV648 Cinema Series LCD TV Series will come in 40″, 46″ and 52″ models that will retail for $1,099.99, $1,499.99 and $1,999.99, respectively as they arrive this August. Arriving this month would be the REGZA ZV650 LCD TV Series that will be available in 42″, 47″ and 55″ versions that will retail for $1,299.99, $1,699.99 and $2,399.99, respectively. Last but not least is the REGZA SV670 Cinema Series LED TV Series which will also be out this month in 46″ and 55″ configurations, retailing for $2,299.99 and $2,999.99, respectively.

Press Release