It is rather surprising to see that nobody has covered this piece of news yet, but LG’s latest Blu-ray player, the BD300 is able to support Netflix streaming through the TV, where customers will be able to access the Netflix instant Queue as it appears on the TV. Of course, this opens up a whole new world of possibilities where entertainment is concerned, but how many of the movies on Netflix are recent enough to keep people interested? Granted, there are over 12,000 movies available in its back catalogue, but we don’t really need to watch the entire Star Wars trilogy (the original one before George Lucas put money before ideas) one more time just to experience the “wonder” of movie streaming, right? Anyways, I digress. More on the LG BD300 and the Netflix service right after the jump.

Available this fall, the LG BD300 Network Blu-ray Disc Player will play high definition Blu-ray discs, up-convert standard DVDs to 1080p and allow Netflix subscribers to instantly stream more than 12,000 choices of movies and TV episodes from Netflix to the TV for no additional charge. Instantly streaming content from Netflix to the TV via the LG BD300 Network Blu-ray Disc Player will rely on a wired broadband connection and Queue-based user interface. Netflix members will use the Netflix Web site to add movies and TV episodes to their individual instant Queues. Those choices will automatically be displayed on members’ TVs and available to watch instantly through the LG player. Once selected, movies will begin playing in as little as 30 seconds. With the BD300’s accompanying remote control, Netflix members will be able to browse and make selections right on the TV screen and also have the ability to read synopses and rate movies. In addition, they will have the option of fast-forwarding and rewinding the video stream.

The BD Live feature is supported on the LG BD300, enabling consumers to appreciate real-time interactivity who want more out of their movie watching experience than just being passively entertained. They will be able to gain access to new previous and special content while reveling in Picture-in-Picture capability. Not only that, LG’s very own SimpLink technology enables users to control similarly equipped LG TV and AV products through a convenient on-screen menus or directly from the product itself.

Press Release