The Nooka watch – yet another confusing watch to read
Here is yet another watch to make your head hurt, only this one isn’t just a concept design. After you’ve finished causing your brain to hurt from trying to figure it out, you can run off and purchase one. The watch actually isn’t as bad as some I’ve seen, but it definitely doesn’t show time in the classic way. It features four different bars, the top two bars are hours the third is minutes and the fourth is seconds. The first hour bar shows 1-6 hours and the second hour bar is 7-12. Which means it wouldn’t be that hard to read, and the minutes bar is actually marked with 15, 30 and 45 to make things easier.
These watches from Nooka were designed by Mathew Waldman and come in several different styles and made out of all different materials. Anymore watches aren’t all that necessary since we have all kinds of gadgets that can tell the time just as easily. So any watch we do wear has to be cool in some odd way to make us want to wear it everyday. The watches with a rubber band come in pink, blue, orange and lime and are sold for $130-$140. There is also a camo series that comes in army green, gray-scale and even rainbow that are sold for $250. The leather and metal style watches are priced at $265.