I like the idea of electronic ink, as it will definitely help us reduce the use of paper indiscriminately. The technology is still in its infancy though, so it might be a while before it really takes off but at least we can see it in action in the E-Ink Display Watch now.

The E Ink technology used in this watch depicts digital time with the look of electronic paper and can be read accurately and instantly from any angle – vastly improving on dull liquid crystal displays (LCDs) that typify previous digital watches. The customizable dial allows you to select different styles, from the precise detail of full numerals and indices to the simplicity of no markings all. Metal case features a bold geometry, generously oversized buttons and knobs, and a luxuriously thick strap. However what makes this watch truly unique is that the entire watch dial is an E-Ink electronic paper display.

ThinkGeek is carrying the E-Ink Display Watch for $249.99.